
ABOUT YOU
You’re good at what you do. Actually, you’re great.
Your credentials, experience, and client results speak for themselves.
You’ve built a solid business with a loyal client base.
You’ve got:
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Decades of expertise and deep industry knowledge.
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A thriving business making well over $300k a year.
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A strong professional network, often through your Chamber of Commerce and paid networking groups.
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A capable team, with managers and support staff so you can focus on higher-level work.
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A reputation for quality and a client list that trusts you.
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From the outside, you look like you’ve made it.
And in many ways, you have.
But here’s the truth…
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The Frustrating Reality
Even with all your success:
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New leads are harder to come by than they used to be.
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Networking isn’t delivering the same results — the “referral well” feels like it’s drying up.
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Your competitors sound exactly like you, and prospects can’t tell the difference.
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You don’t have a clear, memorable tagline or message that makes people say, “Tell me more.”
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Your content — if you’re putting any out — is sporadic, overly promotional, or so broad it doesn’t stand out.
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You’re not the “go-to” in your local market… at least not outside your existing client base.
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Why This Happens​​
You’ve done so much, for so long, that it’s hard to focus your message on one audience or one problem.
You speak in your industry’s language — which sounds impressive, but often confuses the very people you’re trying to reach.
You’ve tried marketing help before, but it didn’t move the needle.
And deep down, you know that simply being good at what you do isn’t enough anymore.
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What You Really Want
You want:
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To be the name everyone thinks of first in your industry — locally, and beyond.
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A shorter sales cycle because people already trust you before they even meet you.
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More qualified leads so you can spend less time chasing and more time choosing.
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To be invited onto podcasts, stages, and panels — not begging for the opportunity.
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To leverage your expertise into more referrals, better clients, and bigger opportunities.
Here’s the Good News
If this sounds like you, you’re not broken — your marketing strategy is.
And that’s the easy part to fix.
When you clarify your message, position yourself as the obvious choice, and build your authority both online and offline, you stop chasing opportunities… and start attracting them.​​
Crush Your Social




What makes me qualified to help you? That's a good question.
You can decide...
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Education
I'm certified in several online platforms like Data Analytics, Social Media Marketing, Google Analytics, Google Ads, and others.
In addition to my certifications, I have several degrees in business:
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Master of Science Degree in Global Business
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Bachelor of Applied Science Degree in Administrative Management with a Minor in Project Management
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Associate of Arts Degree in Marketing
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Experience
I've worked in both the private and public sectors.
I've been a B2B sales/marketing executive for several industries: Fiber Optic Network Infrastructures, Cookies, Office Products, and Healthcare.
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I've been an associate professor of business and physical education for over 15 years.
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I'm an entrepreneur who has intentionally tested and recorded data on "all things Instagram" so that I could "crack the code" of the Instagram Algorithm.
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I've spent the past five years deep-diving into what makes media work for businesses; podcast guesting, engagement & content strategies, data analysis, and learning what it takes to be seen as a thought leader and a trusted expert through presentations and workshops - and what it takes to increase sales by standing out.
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My focus is building brand authority, trust, credibility, and expert reputation so you can sell easily.


